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Latest News - Revolutionary New Tee
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April 8, 2003; Source: AnyoneForTee.com
Dental inspiration helps root golfers to the spot
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UK. One of the country’s most eccentric inventors has developed a
revolutionary new golf tee that was inspired by a visit to his dentist.
Willy Johnson, who at 63, is worth an estimated £495million and ranked the
60th wealthiest person in Britain, has unveiled the Willit (pronounced
Willy-Tee) peg, a two-legged tee that he claims doesn’t break or come out of
the ground like a conventional tee.
The idea, which could eliminate a lot of tee-thing problems for beginners,
came to him while he was sitting in the dentist's chair. "I saw this gigantic
poster of a molar," he said. "It had great anchors going into the gums to
keep the tooth in place. I thought, what a remarkable thing nature is, that
something can be made so secure it will last a lifetime. That's nature's way
of anchoring.”
Golfers around the world use between 10 and 15 billion golf tees a year,
all based on a single point that sticks in the ground. Many snap and many
are lost (some when they are driven further than the ball). By staying in
the ground, the Willit gives the golfer something to focus on, curbing the
tendency to top the ball or miss it altogether, Johnson claims.
The inventor is not a golfer, having played only once, though he admits to
having a regular dental check-up. A week after his last visit, he noticed the
similarity between a golfing friend’s pitch mark repairer and the molar.
"I remembered my friends saying, 'Oh Willy, you'll never play golf, you're
too keen to see where the ball has gone'. I started thinking about how, if
the tee had stayed in the ground, I could have concentrated on it and
forgotten about the ball."
The result was the Willit, which can also be used to repair pitch marks. At
£2.95 for 10, it will cost more than the original tee but will last a lot
longer.
The dental arguments have been supported by Dr Anousheh Alavi, a specialist
periodontist and clinical lecturer at London’s GKT Dental Hospital.
“Mr Johnson is right,” Dr Alavi, a non-golfer, told AnyoneForTee. “The
molars on the lower jaw have to withstand considerable forces generated
during mastication. Their two-rooted morphology is ideally suited for this
purpose. Teeth placed further forward in the jaw have single roots as they
are not used in grinding food.”
Mr Johnson’s idea, now patented, has received the approval of the Royal and
Ancient Golf Club of St Andrew's, the body that governs golf. He has formed
Guernsey Willit Corporation, a subsidiary of his Swindon-based group Durand
Technology to manufacture the tee and adopt the slogan: "Watch the Willit."
His other brainchilds include hack-proof computer software (perfect for the
ordinary golfer) and Schnore-no-more, which claims to eradicate snoring.
Full details about the Willit and its inventor can be found at the Willit website.
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